Customer stories

Bangkok Drugstore

Telepharmacy
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“With Omise handling payments behind the scenes, Bangkok Drugstore can focus on what it does best: caring for people’s health, anytime and anywhere.”
Jaturong Sriyuyong
Digital Health Service Manager At Bangkok Drugstore
From Corner to Screen: How Bangkok Drugstore Scales Telepharmacy with Seamless Payments

While the Covid-19 pandemic accelerated the need for remote healthcare, Bangkok Drugstore’s mission began decades earlier during another crisis. Founded in 1998 following the Tom Yum Kung economic downturn, its first branch opened on Sukhumvit 71 with a clear purpose: to be a community pillar that relieves the burden on hospitals.

By operating 24 hours a day, Bangkok Drugstore enabled doctors to focus on critical care, while pharmacists managed general illnesses within the community. That early commitment later became a catalyst for the company’s expansion during Covid and a cornerstone of its continued growth today.

Today, with over 86 branches and more than 1,000,000 customers, Bangkok Drugstore continues to champion the concept of The Next Normal Pharmacy, transforming from a physical location that waits for customers into a service that puts a pharmacy directly in the palm of your hand.

The Challenges of Online Pharmacy: Regulations and Payments

Transitioning from a corner store to a digital platform wasn't without hurdles. As a pioneer in Thai telepharmacy, Bangkok Drugstore had to navigate evolving government regulations to ensure patient safety. Their commitment to compliance paid off when they officially received platform certification in 2023.

However, a significant operational bottleneck remained: payments. Initially, the application supported only a few standard payment methods, which were not inclusive of many customers.

"We realized that our original payment methods didn't cover the diverse needs of all our customer groups. To increase success rates and ensure accessible healthcare, we needed a solution that offered variety, security, and speed."

said Jaturong Sriyuyong, Digital health service manager at Bangkok Drugstore.

Why Bangkok Drugstore Chose Omise as Its Payment Partner

Bangkok Drugstore turned to Omise, a leading payment gateway in Thailand and across APAC, to modernize its infrastructure. The decision was driven by Omise’s reputation for world-class security and reliability, alongside a flexible payment ecosystem that supports Mobile Banking, PromptPay QR code, credit cards, and debit cards, making it easier for patients to pay in the way that suits them best.

Jaturong Sriyuyong added

“What impressed us most was the support. Just as Bangkok Drugstore operates 24/7, the Omise support team is always there to monitor and resolve issues. This reliability is crucial when people’s health is involved.”

As a result, Bangkok Drugstore delivers a telepharmacy service that feels as reliable as visiting a local branch, combining medical expertise with the convenience of digital technology. With Omise handling payments securely behind the scenes, Bangkok Drugstore can focus on what it does best: caring for people’s health, anytime and anywhere.

Looking Ahead: Smarter Healthcare for Everyone

A future where healthcare is easier to access, treatment is more readily available, and the burden on medical professionals is reduced has always been at the core of Bangkok Drugstore’s mission. Today, technology plays a central role in advancing that vision and supporting the company’s continued growth.

With Omise helping remove payment concerns from the equation, Bangkok Drugstore is now exploring the use of AI to take its telepharmacy services further. From intelligent chat tools that help triage patient inquiries to data-driven insights that enable pharmacists to deliver more accurate and personalized care, technology is reshaping how healthcare services are delivered.

By combining human expertise, AI-driven innovation, and Omise’s payment solutions, Bangkok Drugstore is building a healthcare experience that is accessible, reliable, and future-ready across physical branches, digital platforms, and emerging healthcare channels in Thailand.

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